Introduction:
GTT, a luxury automotive brand, sought distinctive packaging designs to showcase its brand image.
Challenges:
The need for a unique printing process and high-quality packaging in a market where such demands were uncommon posed a significant challenge.
Solution:
1. Collaborative Design Process:
Conducted video sessions with GTT’s designers for real-time modifications to design files.
2. Printing Options Exploration:
Developed three printing proposals and crafted samples for GTT’s review, allowing them to choose the optimal printing solution.
3. Seamless Communication with Printing Department:
Organized meetings between sales, design, and printing departments to ensure constant communication and alignment.
4. Swift Execution:
Completed the entire process, including design modifications, sample creation, and communication with the printing team, within a tight 8-day timeframe.